Transforming Health and Mobility:
Creativity at Dassiet
As Creative Director and Producer at Dassiet, a pioneer in bio-based materials for medical, veterinary, and military applications, I drove the creative vision to support their mission of revolutionizing health and mobility through innovative, sustainable biomaterials.
Solution
Crafted and executed creative strategies that elevated Dassiet’s visual identity while aligning with the business's objectives.
Key initiatives included:
• Enhancing web presence, social media engagement,
and product launch campaigns.
• Establishing in-house and live-streaming studios in Finland
and the U.S., increasing content production capacity by 40%.
• Leading media launches for groundbreaking products
UPETS, UCAST, and UNO.
• Spearheading a brand campaign that amplified the
company’s market presence and resonated with its target audience.
Results
These initiatives resulted in a 30% increase in production capacity by efficiently managing a network of freelancers and vendors. The strategic alignment of creative & business objectives significantly boosted brand presence & engagement across key platforms.