Hang TightScaling Creativity
Hang TightScaling Creativity

360 VR Experience

360 VR Experience

Stora Enso's Virtual Forestry - The Sustainability Experience

Stora Enso's Virtual Forestry - The Sustainability Experience

Stora Enso's Virtual Forestry - The Sustainability Experience

Helsinki, Finland

Helsinki, Finland

Helsinki, Finland

STORA ENSO

STORA ENSO

STORA ENSO


Stora Enso, a leader in the Nordic forest industry, was looking for a way to showcase the sustainability of Finnish forests to their employees & visitors across their 13 regional offices worldwide. The challenge was to design an immersive experience, dropping users into the middle of the Finnish forests & to relay ingaging information related to the companies sustainability practices.

Stora Enso, a leader in the Nordic forest industry, was looking for a way to showcase the sustainability of Finnish forests to their employees & visitors across their 13 regional offices worldwide. The challenge was to design an immersive experience, dropping users into the middle of the Finnish forests & to relay ingaging information related to the companies sustainability practices.


As Creative Lead and Interactive Designer, conceptualized and led the development of the 360° VR experience with a role to bridge the gap between sustainability data and immersive storytelling. A sensory-rich environment that included spatial soundscapes and 3D data visualizations.

As Creative Lead and Interactive Designer, conceptualized and led the development of the 360° VR experience with a role to bridge the gap between sustainability data and immersive storytelling. A sensory-rich environment that included spatial soundscapes and 3D data visualizations.


VR Storytelling

VR Storytelling

Virtual Reality Development

Virtual Reality Development

360-Degree Video Production

360-Degree Video Production

Direction

Direction

Concept Development

Concept Development

Interactive Design

Interactive Design

Sustainability Communications

Sustainability Communications

SENSORY IMMERSION

SENSORY IMMERSION

SENSORY IMMERSION

360° Experience

360° Experience

360° Experience

A specialized camera rig was utilized in remote forest areas of Finland to capture an authentic, 360 Degree environment that included data overlays about the company and forests.

A specialized camera rig was utilized in remote forest areas of Finland to capture an authentic, 360 Degree environment that included data overlays about the company and forests.

FOREST EXPERIENCE

FOREST EXPERIENCE

VISUAL BRANDING - PRODUCTION FRAMEWORK

The Finnish Headquarters

The Finnish Headquarters

The Finnish Headquarters

Stora Enso is headquartered in Finland, where the country has forests covering over 75% of its total land area, equating to roughly 26.3 million hectares.

Stora Enso is headquartered in Finland, where the country has forests covering over 75% of its total land area, equating to roughly 26.3 million hectares.

EXPLORATION

EXPLORATION

VR Experience

VR Experience

13 regional offices were equipped with VR stations to mak the experience accessible to regional employees and visiting customers, providing a window into the company's Nordic roots.

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PANORAMIC EXPERIENCE

PANORAMIC EXPERIENCE